The Library

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Breakdowns

Famous live-selling moments, deconstructed: what they did, why it worked, how to adapt it to your room. Based on public records and data — sources cited.

2–4 per month

🔒 Austin Li Sold 15,000 Lipsticks in 15 Minutes: the Demo-Density PlaybookStarter2026-10-16 🔒 Luo Yonghao's First Stream: the ¥110M debut of a professional amateurStarter2026-10-16 🔒 East Buy: six months of nobody, then 20 million fans in a monthPro2026-10-16 🔒 The Florasis playbook: how one host relationship built a billion-yuan brandPro2026-10-16 🔒 Xinba's Bird's Nest Scandal: a ¥62M Lesson in Live-Commerce TrustPro2026-10-16 🔒 Viya's ¥1.34 billion fine: the compliance failure that ended an empire overnightPro2026-10-16 🔒 The 'Little Essay' incident: when your biggest asset is a person you don't controlAgency2026-10-16 🔒 Time with Yuhui's first night: ¥100M in under four hours with zero new tricksAgency2026-10-16 🔒 Luo Yonghao crosses to Taobao: 26 million viewers and the end of platform loyaltyAgency2026-10-16 🔒 Xinba's comeback broadcast: the anatomy of a redemption streamAgency2026-10-16